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Macro-photography of ice crystals on blades of grass

About Me

I am a Placer County native who has worked primarily for small businesses for my entire career. My key goal is to lend my expertise to businesses in the Placer / Sacramento area to help them achieve their goals and expand their digital reach. I wish to focus on businesses who may not have a marketing department, and show them that they may not need one. Through my experience and education in all things 'digital marketing' (as well as video), I will take your social media and website to the next level.

Education

2018-2021

Bachelor of Science

Marketing/Marketing Management
Sacramento State University

In earning magna cum laude from the College of Business at Sac State I had the opportunity to meet and work with many fantastic peers and professors. Having the chance to lead teams to accomplish PR and marketing plans for real-world organizations and local businesses was an invaluable experience.

2018-2021

Bachelor of Arts

Cinematography/Video Production
Sacramento State University

While earning magna cum laude in the video production program I had the opportunity to direct crews on many different shoots. Whether it was directing talent in a scene, or directing the lighting crew as the cinematographer, I received a range of experiences working with and leading teams. This expertise enables me to offer video as a promotion strategy for your business.

Experience

Present

Communications Analyst
California Child Support Services

My current full-time work is with the State of California working with local counties to expand their social media reach and find new customers as well as help existing ones. Presently, I am managing 10 accounts which are periodically analyzed and continuously improved.

2022

Public Information Officer
Yuba County Health and Human Services

In my brief time with this organization I was afforded the opportunity to run several successful campaigns. These were primarily conducted through social media channels as well as some inclusions from local radio and newspaper. Expanding social media reach as well as improving sentiment were the key goals which we were able to meet.

2021 - 2022

Communications Coordinator
Lake of The Pines Association

While at Lake of The Pines I was responsible for the writing, editing, and publication of two weekly e-newsletters. In addition to this I was the executive editor of the Lake of The Pines newspaper. The most important project I undertook was the promotion and launch of a new Lake of The Pines website and mobile application. While working with a contractor to design the back-end of both platforms I performed large scale communications tasks to prepare the community for the switchover to the new platforms. In addition to this I performed numerous web design and content tasks in preparation for the launch of the new platforms. Further, I was able to grow their social media presence and communications markedly.

2019 - 2021

Various marketing internships
 

During my time at Sacramento State University I had the opportunity to get a fantastic amount of experiential education. I worked with the Community Engagement Center producing outreach materials such as video and brochures. I worked with Sac State's Student Health Center to develop content for and expand their social media. Most importantly I spent a full year with the Department of Child Support Services creating and scheduling content on not only their internal social media channels but also the channels of three grant counties. This was a total of 12 social media accounts I was managing. In addition to this I was constantly reporting on their growth and trying to adapt the pages in real-time.

2016 - 2018

Sales and Marketing Representative
Auburn Home Shows

While at Auburn Events I gained skills in social media advertising, event/coordination, photography and videography. This job also exposed me to the world of B2B sales and introduced me to the realm of marketing.

Awards and Certifications

2022

Social Marketing Certificate

Hootsuite

2022

Social Selling Certificate

Hootsuite

2021

College of Business Dean's Award

CSUS

2020

Digital Marketing Certified Associate
Simplilearn

More Info

For more information of my professional profile see my Linkedin account below.

  • LinkedIn

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